The Role of Cartoon Character in Time-Honored Brand from Tourists’ Perspective: Extending Meaning Transfer Theory
Release time: 2025/10/30
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Journal:
Journal of Quality Assurance in Hospitality & Tourism
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Correspondence Author:
陈志钢
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Volume:
23
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Issue:
2
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Page Number:
10.1080/1528008X.2025.2482765
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ISSN No.:
1528-008X
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Translation or Not:
no
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CN No.:
陕西师范大学
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Date of Publication:
2025/03/24





