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互联网负面评价与消费意愿关系的实证研究——消费者介入的中介作用
| Affiliation of Author(s): | 国际商学院 |
| Journal: | 北京化工大学学报 |
| Funded by: | 省、市、自治区社科基金项目 |
| Co-author: | 王榆尧 |
| Issue: | 3 |
| Page Number: | 36-42 |
| Translation or Not: | no |
| Date of Publication: | 2016/09/15 |